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London is officially the best city on the planet. To help business execs navigate this great city Liquid recently published an iPhone app sponsored by our longstanding client Hitachi Europe. The ‘On Business London’ app is designed specifically for people doing business in London as well as being an inspiring guide for local Londoner’s. The [...]
Disney is ramping up its digital campaign for Pixar‘s next animated release Brave with a cheeky faux-advertisement showcasing some of the apparel in the film. Brave takes place in 10th century Scotland and follows Merida (voiced by Kelly Macdonald), a skilled archer who is determined to challenge traditions and customs by taking fate into her [...]
London’s skyline has been transformed by architect Renzo Pianohas. The Shard stands at 306m high, an 87-storey tower! Photographer Paul Raftery in collaboration with director Dan Lowe created this timelapse film showing the final weeks of construction of The Shard tower in London Bridge, the tallest skyscraper in the United Kingdom. It was shot over many [...]
At a recent design expo held in Milan, Ikea gave out branded cameras in its welcome press kit to media attendees. The simple cardboard camera has a built-in memory that can store up to 40 digital photos and has a USB port so you can transfer the photos to your computer. Once you’ve reached 40 [...]
Liquid are proud to have created an exciting new internal brand training programme for Hitachi Europe. Launched during Q1 2012 the programme marks a brave departure for Hitachi involving Flash-based interactive movies in multiple languages, a Europe-wide poster campaign across over 100 international offices, design and print of brand books and a comprehensive brand ambassador [...]
Puma in Mexico wanted to showcase their super fast running shoes so they encouraged customers to shop as quickly as possible by incentivising speedy shoppers with a discount in a campaign named “The World’s Fastest Purchase”. As shoppers entered the store they were prompted to push a big red button that started a timer on [...]
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In anticipation of the next installment of the mega game franchise, Call of Duty have utlised the most famous gun blogger on YouTube, FPSRussia (who, somehow gets his hands on every sort of gun imaginable and reviews them to his 2.5 million subscribers. In one of his latest reviews, he tries out the very latest [...]
A few interesting social media statistics in 2012: Facebook Statistics 2012: An average Facebook user has 130 friends and likes 80 pages 56% of consumer say that they are more likely recommend a brand after becoming a fan Each week on Facebook more than 3.5 billion pieces of content are shared Twitter Statistics 2012: 34% of marketers have generated leads using Twitter 55% of Twitter users access the platform via their [...]
Here’s another great campaign from Coca-Cola in Argentina, ‘The Cheering Truck’. The brand’s well known red truck has been fitted with a recording booth and has been traveling all over Argentina collecting the cheers of football fans to support the Argentinean team. The truck drove through 19 provinces in Argentina, stopping in selected areas inviting [...]
United Airlines’ new route direct from Manchester to Washington, DC launches on 2nd May and our Manchester B2B direct mailing is landing on desks today. The new nonstop route takes only 8 hours from A to B, but with lots more C – comfort, choice, connections – perfect for busy business travellers needing to work [...]
