Posts tagged in: Launch
The average British consumer is exposed to over 40 out-of-home ads each day, indicating the need to deliver creative that can cut through the clutter, research into travelling habits has revealed. Route, which measures out-of-home advertising in the UK, used GPS devices to follow the movements of 28,000 volunteers, tracking 3.5m journeys and measuring traffic [...]
This week saw Liquid continue to strengthen their working relationship with Sony Digital Imaging at the Jessop’s conference in Telford. We were given a humble meeting room at the Telford Exhibition and Conference suite and asked to turn it into an exciting and engaging demonstration zone for the launch of the new Nex5R digital camera. [...]
The roof terrace at One New Change (ONC), with its fantastic views over London, was chosen as the ideal location to showcase Cathay Pacific’s new flat bed cabins and Liquid were invited to provide creative ideas as to how the roof terrace might be transformed for the event. The space was designed to make the most [...]
We are all very proud to have been part of launching Western Europe’s tallest building The Shard. On July the 5th we delivered a VVIP party for 250 distinguished guests of Sellar Properties. The party was held at Old Billingsgate on the North bank of the Thames right opposite the building itself. It was from [...]
The newly-refurbished Tesco at Greenford’s iconic Hoover Building has marked the occasion with a stunning giant red ribbon. Staff at the iconic Tesco Hoover Building decided to capture the recent celebratory mood of the nation by gift-wrapping the entire front of the 1930’s building with a giant ribbon and bow. Store manager Paul Dunican said: [...]
We’re delighted to welcome our new Operations Director to The Liquid Way. Denise Markham Wroe joins us from FrameStore. She is a highly respected individual with over 20 years experience in Brand Communications. Working with some of the world’s leading brands, she brings a wealth of knowledge in operations, client services and production. We are [...]
Three simple rules to ensure humiliating failure MEL BROOKS’S classic comedy, “The Producers”, tells of two crooks who try to cheat their investors by producing a sure-fire theatrical flop. Alas, the production is so ridiculous—a celebration of “the true Hitler…the Hitler with a song in his heart” performed by semi-deranged actors—that the audience loves it. [...]
London is officially the best city on the planet. To help business execs navigate this great city Liquid recently published an iPhone app sponsored by our longstanding client Hitachi Europe. The ‘On Business London’ app is designed specifically for people doing business in London as well as being an inspiring guide for local Londoner’s. The [...]
The Liquid Way brought a touch of chic to One New Change last week by assisting Land Securities with the delivery of a two day fashion show sponsored by GQ and Grazia. The challenge for the Liquid team led by Account Manager Ben Akroyd, was to build a temporary event space within the confines of [...]
The Liquid Way team helped Land Securities celebrate the first anniversary of One New Change in true style last week. Champagne was served to 150 guests who enjoyed performances from the Wonderful West End group on the lower ground floor. Liquid provided full technical production management services as guest’s partied into the night. Liquid look [...]
Prior to the new Sony Tablet S and Tablet P products arriving in UK stores, Sony asked The Liquid Way to assist with the internal staff launch of this revolutionary product. Sony’s brief to Liquid was to re-brand 3 internal meeting rooms to show case the versatile functionality of the new tablet, one at Sony’s [...]
23rd July sees the first ever Hitachi heating consumer advert hitting the news stands in Build It magazine, supported by a trade advertising campaign and a national roadshow throughout September. Our call to action drives traffic to a new heating microsite – all written, designed and created by the lovely team at Liquid. www.hitachiaircon.com/heating
